# Behind the Bank

> A free 3-minute newsletter on the economics, strategy and operating methods of global banks and fintech challengers. Global coverage, APAC edge, every number sourced.

Independent, anonymous house-voice newsletter written from Singapore. Public sources only, every number linked. Opinions labelled "Our take". Not investment advice. Sponsors never influence coverage.

## Issues
- [Issue #002: 19.5 cents vs 66 cents: what it costs to make a dollar](https://behindthebank.com/issues/issue-002): Nubank vs Bank of America vs Citi on efficiency, Nubank's new mid-market tier, and why one big bank's retail arm runs at 50 cents.
- [Issue #001: The bank that grew by getting customers to do the selling](https://behindthebank.com/issues/issue-001): Trust Bank's first profitable month, Singapore's digital-bank scorecard, and the AI coach that lifted advisor revenue 50%.

## Sections
- [The Big One](https://behindthebank.com/sections/the-big-one): The lead story: how one bank or fintech really makes its money, rotating through launches, economics, strategy, pricing, operations and incumbents vs challengers.
- [Under the Hood](https://behindthebank.com/sections/under-the-hood): One business line, one table, chart or napkin P&L. The numbers do the talking.
- [Launch Pad](https://behindthebank.com/sections/launch-pad): New products and campaigns from banks and challengers, each with a one-line "so what".
- [The Playbook](https://behindthebank.com/sections/the-playbook): One operating method or management principle from a top bank or challenger, plus how to adopt it this week.
- [The Scout](https://behindthebank.com/sections/innovation-scout): What launched across the Americas, Europe, the Middle East and APAC, each scored for adoptability (1 = hard to adopt, 5 = could ship next quarter). Our editorial judgment; sponsors never influence placement or scores.
- [APAC Desk](https://behindthebank.com/sections/apac-desk): One APAC story the US and UK press missed.
- [Agentic Banking](https://behindthebank.com/agentic-banking): AI-agent use cases across banks and fintechs, sourced.

## About
- [About](https://behindthebank.com/about)
- [Editorial independence and corrections](https://behindthebank.com/independence)
- [Vendor Library](https://behindthebank.com/vendors): reader-rated; paid listings labelled Sponsored, never ranked higher
- [Sponsor](https://behindthebank.com/sponsor)

## Optional
- [Full text for LLMs](https://behindthebank.com/llms-full.txt)
- [RSS](https://behindthebank.com/rss.xml)